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Clever holiday card with this season’s fashion color

Posted by on Dec 4, 2012 |

Clever holiday card with this season’s fashion color

Inspiring ideas for creative holiday cards. It’s not too late for this year, but it’s getting close!

Every year, the clever mom of these two beautiful girls creates a themed holiday card.

I did the children’s photo shoot on a gray background, but client’s mom (the grandma to the two girls) didn’t like the combination of the card style direction we were going and the gray look.

Here’s how the original gray background looked:

clever Christmas card with a gray background that would be turned bright red
Clever Christmas card cover, 5×7 folded

Soooo … this clever mom asked if we could change the background color to red. I hesitated, thinking quickly to myself, “Yes, we can, but ick oh ick oh ICK! This can’t turn out well.” It’s really hard to replace color in post-production. It usually looks really fake.

“Sure. We can make the gray red,” I said out loud.

And so the back-end work began. I did preface agreeing to do this by telling the client that we would have several rounds of proofs and that the conversion would be tricky and there was a possibility she wouldn’t like it.

She didn’t mind.

This is a woman who missed her calling. She really should switch to an advertising, or at least a copywriting career. She’s that good.

This is the cover of the 5×7 card. The client came up with the question, “Are you sure Santa checks his list twice?” because of the concerned look on the dog’s face

clever Christmas card with really bright colors, bright red and hot pink
Clever Christmas card cover, 5×7 folded

This is the inside of the 5×7 card.

clever holiday card with really bright colors, bright red and hot pink
Clever Christmas card inside, 10×7 open

This is the back of the 5×7 card.

clever holiday card with really bright colors, bright red and hot pink
Clever Christmas card inside, 5×7 open

Get more creative holiday card ideas